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Zeba Khan, Director of Consumer Electronics at Amazon India, said that over two-thirds of premium device purchases came from tier 2 and 3 cities, showing that people in smaller towns are increasingly adopting new technology.
Storyboard caught up with Zeba Khan, Director of Consumer Electronics at Amazon India, during the Prime Day Sale. She said that Prime Day is a great opportunity for customers to save big across various categories—whether they want to upgrade their gadgets, revamp their wardrobe, or buy home essentials.
Khan mentioned there’s…
