Grahill Wellness Pvt. Ltd., the parent company of Khari Foods, a rapidly growing clean-label snacking brand, has announced the successful closure of its ₹3 crore Seed funding round, led by Meri Punji IMF Private Limited. The capital will be strategically allocated across key growth areas including research and development, new product innovation, expansion of the core team, and scaling of marketing and distribution efforts, positioning Khari Foods for accelerated growth and deeper penetration in Tier 1 and Tier 2 markets across India.
The company is currently on track to achieve an Annual Revenue Run Rate (ARR) growth of approximately 208% in the current financial year, further underscoring its strong market momentum and scalable business model.
“From day one, our focus has been on building a brand that delivers nutritious, flavourful snacks made for Indian tastes, without cutting corners,” said Yash, Co-Founder and CEO of Khari Foods. “Over the past three years, we’ve grown sustainably and stayed profitable while bootstrapped. This ₹3 crore fundraise marks a pivotal moment for us, enabling faster growth, stronger distribution, and the launch of exciting new products crafted for the modern Indian consumer.”
Khari Foods differentiates itself through custom product formulations, innovative snack formats, and complete supply chain ownership, backed by a state-of-the-art manufacturing facility in Haryana. The brand’s commitment to ingredient integrity and functional nutrition has resonated with its target customer base of 20- to 40-year-olds in urban and semi-urban areas.
Commenting on the investment, the spokesperson from Meri Punji IMF Private Limited said, “We’re excited to back a brand that has proven its potential through strong fundamentals and consistent growth. Their clear vision, consumer-first approach, and product innovation make them well-positioned to lead the next wave of healthy snacking in India.”The funding will be instrumental in ramping up R&D capabilities, introducing new product categories tailored to evolving consumer needs, expanding the internal team, and intensifying brand awareness campaigns across digital and retail channels. With these efforts underway, Khari Foods aims to reinforce its leadership in the better-for-you snacking space.
