UK secures action from Amazon to tackle fake reviews

Amazon has committed to do more to tackle fake reviews, including sanctioning British businesses that boost their ratings through bogus posts, the country’s competition watchdog said on Friday.

Following a four-year probe, the Competition and Markets Authority (CMA) said Amazon’s undertakings also addressed its concerns about ‘catalogue abuse‘ where sellers use the reviews of well-performing unrelated products to boost ratings and mislead customers.

Companies that break the rules could be banned from selling on the ecommerce giant’s platform…