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Innovist, the parent company of consumer brands such as Bare Anatomy and Chemist at Play, has raised Rs 136 crore in a funding round led by ICICI Venture.
The round, which was a mix of primary and secondary investment, also saw participation from Mirabilis Investment Trust, Niveshaay Investment, and existing investor Sauce VC.
With this, Silicon Valley-based venture capital firm Accel has fully exited the company. Accel had invested in Innovist through its seed-stage programme, Atoms.
The funds will be used to drive product innovation, expand into new…
