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E Commerce

Blinkit Ropes In Former Flipkart Executive As CFO


SUMMARY

Kapooria was Flipkart’s vice president for business finance before joining Blinkit

With nearly two decades of work experience, Kapooria had stints at Oyo, Whirlpool, Birlasoft and Yum Restaurants International, as per his LinkedIn profile

Blinkit has recently forayed into the quick food delivery segment with the launch of a new app, Bistro

Zomato-owned quick commerce platform Blinkit has roped in Vipin Kapooria as the company’s new chief financial officer (CFO). 

Kapooria was Flipkart’s vice president for business finance before joining Blinkit. 

In a LinkedIn post, he said, “Super excited for the journey to build Blinkit alongside Albinder Dhindsa & team.” Kapooria will be working with Dhindsa who is the chief executive officer (CEO) of Blinkit. 

He joined Flipkart as the senior director of business finance in 2020 and got promoted to VP in 2022. 

On parting ways with ecommerce giant, he said, “It marks the end of my seven successful years at Flipkart…As I embark on a new chapter in my career, I’m excited about the opportunities ahead.”

Kapooria has worked with hospitality major OYO as vice president – business finance between 2018-2020. 

With nearly two decades of work experience, he had stints at Whirlpool, Birlasoft and Yum Restaurants International, as per his LinkedIn profile.  

Meanwhile, Blinkit has recently forayed into the quick food delivery segment with the launch of a new app, Bistro. The app which is in pilot phase is currently operational in some areas of Gurugram. Bistro delivers meals, snacks, and beverages like tea and coffee in up to 15 minutes.

A month ago, the ecommerce company was piloting a large order fleet to test the delivery of larger products such as geyser, air purifier, or a Playstation 5 in Delhi NCR region.

Besides, it launched a ‘Blinkit Seller Hub’ in October to help brands list on the quick commerce platform and start selling their products.

On the financial front, Blinkit posted a revenue of INR 1,156 Cr in the Q2 FY25 as against INR 505 Cr in the year-ago quarter. On a quarter-on-quarter-basis, revenue grew 23% from INR 942 Cr. The quick commerce startup narrowed its adjusted EBITDA loss to INR 8 Cr during the September quarter of 2024 from a loss of INR 125 Cr in the year-ago quarter. 





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