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22 iPhone 17s, one buyer: The order that changed how India shops for tech on quick commerce, revealed Instamart report

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Instamart’s fifth annual trends report, How India Instamarted 2025, paints a striking picture of how quick commerce evolved from a grocery convenience into one of India’s fastest-growing tech retail channels. What began as a way to order milk and snacks has, in just a few years, become a platform where premium smartphones, smart appliances and even gold are bought and delivered within minutes.

India’s biggest tech spender crosses 22 lakh

Beyond single headline orders, repeat spending also surged. Instamart’s biggest spender of the year…

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